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Idea: Kill The Holiday Card

December 25th, 2006

Okay so every year you need to send holiday cards to everybody you don’t really care about but someone you’re caught in an infinite loop of sending holiday cards to each other. It’s not hard to quickly amass a list of one or two hundred people who you’re going to send a card to. Then to top it off at the end of the season you’ve got to send thank you cards for the gifts you get.

Lets say cards cost 50 cents each and postage is also 50 cents a piece. If you send 100 cards that’s $100!.

But what can you do? Sure you could send E-cards but then you look like you don’t care (do you) and you’re cheap.

So here is my solution a charity that charges 50 cents per e-card sent.

Each e-card would note that the user was charged and the money that would have gone to postage instead goes to charity and helps out those less fortunate in the holiday season. Instantly you go from looking cheap to a hero!

Plus it saves you money for you so there is a double incentive. Of course we could also charge $1 per card which at 100 cards is an extra $100 to charity. That is a huge amount. Everybody wins.

It would be a viral idea too at the bottom of the cards it could have a tag-line something like “Why waste on postage? Send you’re Christmas cards via Acme Charity Cards”. Of course this could be expanded to other card sending occasions as well (birthdays) and make the cards very customizable so it’s actually better than a paper card anyways.

And that is my idea.

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